Smile Innovation’s Watch — #7
Temperatures start to drop, 🍂🍁leaves start to fall from the tree, the sun starts to get shy ⛅️. No doubt Fall is coming! Time for hot chocolate 🍫and blankets.
On our side, we have done our homework and present you a selection of topics for the back to school season: LTE Beacons & #assettracking, iOS interaction redesign prototype, #chatbot, Apple and their $1,000,000,000,000, the ☠️ death of advertising, company selling your genetic data to 3rd parties and an open-source phone to do yourself #phonekit. Last but not least, a video of the most waited for mixed reality devices: the Magic Leap #AR.
Hope you’ll enjoy the reading, this is Smile’s Innovation watch.
Innovation • /ˌɪnəˈveɪʃən/
Estimote believes app of the future won’t be downloaded to phones, computers or tablets. Developers of tomorrow will use the physical world as their playground and build apps into physical objects. After creating beacons with embeddable programs, they just release a supercharged beacon with long-lasting batteries, GPS and 4G cellular connection added to the Bluetooth low energy and NFC capabilities.
Apple introduced a lot of new features in their last major update of iOS. But the iMessage app, its ecosystem and mini app remains nearly untouched. A user experience expert decides to go after it and try to improve the global usability of all of this.
Amina Esselimani has designed customized vocal experiences and bots for platforms like Messenger, Google Assistant, Google Home and Alexa. She talks about her experience.
Aquisition • /ˌakwɪˈzɪʃ(ə)n/
You couldn’t had missed this. Apple became the first modern tech company to value over $1 trillion. From $350 millions 7 years ago, how Apple could have reach that insane goal ? And what’s now to accomplish for the tech company ?
Privacy • /ˈpɹaɪ.və.si/
[**🇫🇷23andMe sells all your genetic data to GSK labs
Glaxosmithkline announced they acquired the data of 23andMe, the leading company of self-genetic testing for $ 300 million. 5 million clients are concerned.
Advertising, once a creative industry, is now a data-driven business reliant on algorithms. The implications are deeply sinister — not only for the consumer but for democracy itself.
Openness • /ˈəʊ.pən/ + /nəs/
ZeroPhone by Arsenij Pichugin starts back in January 2017 when the hardware was in a far less mature state than today. Now, the project looks very promising and we are close enough to something that you would like to build and use.
Fun • /fʌn/
That’s all folks !